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Video Recap of Weekly Search Buzz :: March 19, 2010

In this week’s recap I thank Rhea and the others who helped save the term “SEO” from being trademarked. Matt Cutts was interviewed by Eric Enge and he uncovered a nice amount of information, including PageRank information. A poll we published show only 13% felt Google PageRank was “very important.” Some are speculating that the Caffeine index is now live. Google has...

Marketing Like Bing: The Farmville Example

There are many ways to market your business through Facebook. Some are obvious, and others not so much. One thing you can pretty much count on is that there are incredible masses of people on the social network that you can potentially reach, and in ways that will allow them not only to engage with your brand in a comfortable setting, but with other Facebook ecosystems they are already engaging with....

Nielsen: Time Spent On Social Networks Up ~60% YOY

Facebook, MySpace, Twitter, LinkedIn, and other such sites are – in general, anyway – doing quite well on a global basis, according to new stats from Nielsen.  Nielsen revealed this afternoon that people all over the world are dedicating a lot more time to social networks. A report stated, "On average, global web users across 10 countries spent roughly five and a half hours on...

March Madness On Demand Player Sets Record

CBS and the NCAA said Friday their March Madness on Demand (MMOD) live-streaming video player attracted record traffic for the first day of the men’s basketball tournament. In total, there were 3.4 million hours of live streaming video and audio consumed, over 20 percent growth compared to 2009, with 3 million more unique visitors to the MMOD video player. Both figures represent the largest single...

Daily Search Forum Recap: March 19, 2010

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. linkscolor = "000000"; highlightscolor = "888888"; backgroundcolor = "FFFFFF"; channel = "none";

Yahoo’s Chief Technologist Starts New Gig

It may sound painfully dumb to point out that Yahoo’s technology is important to the company, but there you have it.  Unfortunately for the organization, that connection also makes it seem somewhat problematic that Yahoo’s Chief Technologist has moved on. Benchmark Capital announced today that Sam Pullara, who was Yahoo’s Chief Technologist, has joined it as an Entrepreneur in...

OneRiot Launches Real-Time Ads Based On Trending Topics

Real-time search engine OneRiot has launched RiotWise Trending Ad Units, which automatically refresh based on what’s trending on the social web. Previously, OneRiot’s Trending Ads were available only via OneRiot’s API, meaning developers had to create a customized user interface for their ads. RiotWise Trending Ads link the latest published and relevant content from OneRiot’s...

Kentucky Supreme Court Favors State In Online Gambling Case

The Kentucky Supreme court issued a ruling Thursday that it will not lift the freeze by registrars of 141 Internet gambling domain names unless an owner of the names comes forward. The ruling by the Court is not final, but the decision is being viewed as a temporary setback by the affected parties. Joe Brennan Jr. IMEGA’s chairman "In the written decision, the Court clearly indicates they...

Facebook Users Favor Online News Sites

Internet users who click on links posted on Facebook that lead to news and media websites are more loyal to those portals than those coming from Google News, according to new data from Hitwise. Among the most popular top 5 print media websites for the week ending March 6, 78 percent of Facebook users were returning visitors compared to 67 percent from Google news. The same was true for broadcast media,...

A Look Back at SXSW 2010

As usual, this year’s South by Southwest Interactive conference was a blur. Between the people, the parties, and purveyors of all things bacon, it was a twenty ring circus of the sublime and bizarre. There was no shatteringly impactful takeaway from SXSW 2010, as it seems we’ve entered a (sure to be brief) innovation lull. But, I absorbed many smaller lessons that will help guide my thinking...

Data Suggests Mobile Apps Will Surpass CD in Sales By 2012

Just how big is the market for mobile apps? Global mobile apps will be worth $17.5 billion by 2012, according to an independent report commissioned by app store GetJar. Mobile app downloads across all types of handset are also expected to increase from over 7 billion downloads in 2009 to almost 50 billion in 2012 – a year on year growth rate of 92%.  This would mean that the value of apps...

Detailed Look at Reasons People Visit Various Social Sites

As with traditional media, it’s different strokes for different folks on social media sites.  And knowing your audience’s needs and preferences is just as valid in PR today as it ever was. According to an analysis of social sites by online advertising network Chikita published by Mashable, people go to Twitter for news, MySpace for games and entertainment, Facebook for news and community...

Twitter Responsible For Very Little Visits To News and Media

The latest post from Hitwise discusses where users travel after leaving Twitter. The post further breaks down the various news and media sites which receive the greatest traffic from Twitter.   Twitter.com accounted for 0.14% of upstream visits to News and Media sites last week. (Note that we are measuring website visits from Twitter.com only.) This compares to 3.64% from Facebook and 1.27% from...

Rumor Schedules Google China Exit For April 10th

Google may end its search operations in China very soon, according to a new report.  A local employee supposedly told a Chinese newspaper that Google will announce its plans to leave on Monday, March 22nd, and then actually pull out on Saturday, April 10th. It’s hard to judge the accuracy of this information.  On the one hand, there have been no shortages of rumors and hoaxes surrounding...

Google Launches Buzz Widget For Android

Google has released a Google Buzz widget for Android phones aimed at making it easier for users to update their status and share content with others. The Google Buzz widget allows users to post text and photos with a single tap, directly from the Android home screen. The Google Mobile Blog provides more details. "Like other mobile access points for Google Buzz, the widget lets you choose to tag...