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WHO: Frank Coyle, President, Point It. Coyle has spent nearly 20 years in marketing and sales, with an impressive track record of propelling companies to number one in their markets. He has worked with companies such as Paul Allen’s Asymetrix Learning Systems, Detto Technologies and Arabesque Software and most recently ran in Internet marketing consulting practice for small and medium-sized businesses.

Howard Sewell, President and Founder, Connect Direct, a marketing agency specializing in turnkey, integrated demand generation and lead management for high technology companies. He is a frequent speaker and contributor to both marketing and technology publications on topics including lead generation, email marketing, channel development and event promotion.

WHAT: Landing pages serve as a bridge between the marketing message that brings visitors to your Website and the site functionality that enables those visitors to take action, such as filling out a lead form or making a purchase. In essence, it is your organization’s first impression to the online community. In today’s market, first impressions are difficult to overcome, especially when the competition is just one click away.

Join landing page and search expert, Frank Coyle, and marketing expert Howard Sewell as they uncover the secrets of landing page success. In this webinar attendees will learn: