jatiN mahindrA doT coM

We went ahead and did this post on the official Google webmaster blog to make it super official, but I wanted to echo the point here as well: Google does not use the keywords meta tag in our web search.

To this day, you still see courts mistakenly believe that meta tags occupy a pivotal role in search rankings. We wanted to debunk that misconception, at least as it regards to Google. Google uses over two hundred signals in our web search rankings, but the keywords meta tag is not currently one of them, and I don’t believe it will be.

In addition to the official blog post, we made a video as well:

I hope this clarifies that the keywords meta tag is not something that you need to worry about, or at least not in Google.

Related posts:

1. Meta Descriptions Affect Google Rankings Again
2. Google’s One-Minute Guide to Search-Based Keywords
3. Where Google Stands on the “Keywords” Meta Tag
4. Yahoo’s Senior Director of Search Got It Wrong, Yahoo Uses Meta Keywords Still
5. Yahoo Drops The Meta Keywords Tag Also
6. Google Also Ignores Geo-Meta Tags, But Bing Lives By Them
7. News Flash: Google Doesn’t Use Meta Keywords Tag
8. 75% of SEOs Feel Google Loves Keywords in the URL
9. Google Loving Keywords in URLs Now?
10. Keywords & Content: Search Marketing Foundations
11. Does Google Look At Keywords In Long Titles?
12. Can META Keyword Tags Confuse Google?