Microsoft Trumpets In-Game Ad Performance (Recommended Reading)

October 5, 2009 by: admin

A few stories ClickZ’s editors are reading:

Microsoft Trumpets In-Game Ad Performance. Microsoft Advertising GM JJ Richards tackles what he says are misconceptions about the performance and effectiveness of Massive, the company’s in-game ad network. (Microsoft Advertising blog)

Can Google Stay on Top of the Web? (BusinessWeek)

Ad Networks On Edge As Facebook Shuts Down Developers (AllFacebook)

Yahoo Buys Full Page Front Page Ad In Times Of India (TechCrunch)

Related posts:

  1. Yahoo on Search and Advertising Post Microsoft Deal
  2. Social search and Sidewiki – not game changing, but the game is changing
  3. Craigslist Fights Spammers in Cali (recommended reads)
  4. Evaluating Agency Performance: Digital Misses Out
  5. Microsoft Says Ditch TV and Go In-Game
  6. Is the Microsoft-Yahoo Deal Anti-competitive?
  7. It’s a Deal: Q&A from Microsoft Yahoo! Call
  8. Microsoft Page Hunt, Game To Make Bing Better
  9. Group Says In-Game Advertising Will Increase By 2,000%
  10. Yahoo to Take Over Microsoft Ad Sales? Not Likely
  11. Microsoft Nets Ad Deal With Discovery Channel
  12. It’s Not A Numbers Game (But It Is A Numbers Game)

Filed under: Internet
Tags: , , , , ,

This website uses IntenseDebate comments, but they are not currently loaded because either your browser doesn't support JavaScript, or they didn't load fast enough.

Trackbacks

Leave a Reply