jatiN mahindrA doT coM

Earlier this month, Google began testing a simplistic fading in home page. Some loved it, but mostly, I have seen complaints about it. It seems like Google has pushed this test home page to many more people. I have seen a spike in posts about this in the Google Web Search Help discussion area, plus a new thread at WebmasterWorld.

The new push seemed to have one minor, but significant change to the fade home page test. As the SEW blog reports, Google added instructions, informing users to “Press enter to search.” Here is a screen capture:

Now, if you need instructions on how to use a simplistic design, does that mean the simplicity is simply not there?

Forum discussion at WebmasterWorld and dozens of threads at Google Web Search Help.

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6. Google Sticks with Fade In Home Page Despite Searchers Hating It
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8. Google’s Home Page Instructs: “This Space Intentionally Left Blank”
9. Google Asks For Feedback On ‘Fade In’ Home Page
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