If you’re in need of inspiration and want to bring some new marketing ideas to the table, take a look at these awesome growth hacking tips.
Before we dive in…
What is Growth Hacking?
Sean Ellis founder of Growthhackers.com defines a growth hacker, “as a person whose true north is growth.”
One of the most prized members of a startup team is the growth hacker. Startups cannot afford to create an amazing product and wait for customers to come to them. Growth hackers have a unique job to figure out creative ways to amass a large number of users with a limited marketing budget.
Traditional marketing methods that require money for advertising, outsourced video production, teams of in-house content creators and design teams dedicated to marketing effor...
There are dozens of guides for startups to reference when they are researching different aspects of growth. But, it isn’t always easy to find them. I searched with multiple tools to find as many as I could, for this post. As I find more I’ll add them in. I’ve found calculators, tools, spreadsheets, and more, with the following topics covered; onboarding, bootstrapping, customer success, churn, retention, pricing, business model, user experience, blog, growth, marketing, sales, and various. I hope you find this useful.
For starters let’s talk about the Growth specific guides:
Rational Growth by Andrew Chen - Andrew Chen talks about the frameworks, questions, and thought processes you need to build a product with millions of users. The ...
Almost all the experts agree that the content you share has a direct correlation with the number of followers you have. That’s why you need to focus on creating (or curating) the best content you can, and when I say “best”, I mean content your audience will truly benefit from.
Be Human – Engage Your Community
We are human, not robots. People don’t follow people that are not real.
Spend Some Time Following Relevant People Every Day
If you spend 10-15 minutes of your day following relevant people, you’ll grow your account much faster. The question is: How can you find the right people?
Use Visual Content
I don’t need to explain how powerful visual content is. Many sources have demonstrated that our brains are wired to process visual in...
Traditional industries that we knew and maybe loved are heading towards dead and buried. The taxi industry is just one. We also know what happened to Kodak and Blockbuster.Mobile apps that allow us to connect, book and buy while sipping a coffee are just part of this revolution. Discussing and dreaming about start-ups that become billion dollar unicorns are musings that millennials have while sitting at a wine bar.
This is an exciting time to live but the implications are that we are just at the start of a shift that has a long way to run. This is going to unfold for the next century. Many business and marketing habits don’t quite work like they used to.
Business for humans
The constant movement of the millennials from job to job highlights a ...