If you’re in need of inspiration and want to bring some new marketing ideas to the table, take a look at these awesome growth hacking tips.
Before we dive in…
What is Growth Hacking?
Sean Ellis founder of Growthhackers.com defines a growth hacker, “as a person whose true north is growth.”
One of the most prized members of a startup team is the growth hacker. Startups cannot afford to create an amazing product and wait for customers to come to them. Growth hackers have a unique job to figure out creative ways to amass a large number of users with a limited marketing budget.
Traditional marketing methods that require money for advertising, outsourced video production, teams of in-house content creators and design teams dedicated to marketing efforts are a dream for early-stage startups.
Growth hackers are tasked with the challenge of figuring out how to brand and market their startups in the most cost-effective ways.
Why Marketers Need to Focus on Growth Hacking:
“To succeed in business you need to be original, but you also need to understand what your customers want.”
— Richard Branson
With limited budgets and resources, growth hackers have to help their startups go from zero customers to thousands as fast as possible. That means to understand:
Who their customer is
Where they hangout online
Which websites/apps they frequent
What they care about
What are the right ways to approach them
What medium they prefer to communicate with and much more.
As a marketer, you start by making assumptions on who your customer is. As your customer base grows, you begin to learn who they truly are. From there you’re able to find smarter ways to get in front of the perfect audience. Growth hacking helps you to refine this hypothesis about your customer in an inexpensive way.
Every industry is different and what may work marketing a virtual reality product is not going to be the same for fashion or IOT. That is why it is important to get your growth hacking brain thinking creatively about how to go about finding the right customers.
We want to help you jumpstart that thought process and inspire you. After these guides, our hope is that you’ll look creatively at the tools around you that are free or inexpensive and go after your target market.
Growth Hacking Tips: The Guides to the Kingdom
“Creativity is intelligence having fun.”
– Albert Einstein
After countless hours of research, I’ve put together the best growth hacking tips and guides available online. These blog posts have thousands of research hours behind them. They are filled with brilliant ideas of how to acquire users with awesome growth hacking tips.
Think of these resources as your North Star.
You’ll still have to jump in a boat, hike trails and climb mountains to get to your goal. However, the amazing ideas shared below will get your brain thinking about how to acquire users in a whole new way.
Often we come across things online where we learn and move on, but other times there are resources that we need to revisit.
This blog post is one of those resources that you won’t want to forget about.
The best tip we have for going through these guides is to read them until you have a good amount of actionable ideas and then stop. You can always come back in the coming days, weeks and months to get inspired with additional ideas and work your way through the rest.
Here’s to an amazing growth hacking adventure ahead full of customer acquisition, profits and an increased marketing budget!