Netflix Price Increase Infuriates The Interwebs
I’m sure that when the people over at Netflix submitted their blog post about the new prices yesterday, they expected some level of backlash. How could they not? In short, they turned a service that cost $10 into a service … July 13th, 2011 by Josh Wolford
Growth needs space and the power of difference
I caught this presentation by Sir John Hegarty from the BBH Labs blog and am blown away by one phrase, taken from a BBH client: 5% growth is easy. You hike the price 2% and a couple of big promotions gets you the other 3%. But 8-10%, that’s a whole different ball game. Awesome challenge, almost prompts you to think bigger than you’ve ever thought before. Enjoy: Growth Needs Space, by Sir... July 13th, 2011 by admin
How to Create a Local Twitter Account
Most of the the tutorials on the web dealing with growing your Twitter followers, don’t pay any attention to location, and are more concerned with raw numbers. I recently started a local travel website and wanted to focus on gaining … July 13th, 2011 by admin
Search Engine Market Share
A quick update on the UK popularity of each of the major search engines for the last 12 months. No prizes for guessing the leader; Google is still hugely dominant with over 90% of market share. Bing & Yahoo make a notable contribution with just over roughly 3% each, leaving the other two major search engines, AOL & Ask, trailing with less than 1% each. These of course all still way ahead of... July 13th, 2011 by admin
Successful Landing Page Optimisation Tips
It’s important to take note of your landing page’s design and look. The very first thing to remember about your landing page is never have any distractions as these will lead to your visitors getting lost. The goal is to make your visitor engage with your landing page and calls to action to take the desired action e.g. sign up, purchase, download etc. Here are a few quick tips to help you... July 13th, 2011 by admin
Can’t FACE The Shops?
ASOS, Dove, French Connection, Coca Cola and Heineken all have the same thing in common. Instead of expecting consumers to tear them self away from the latest gossip, status updates and their friends’ crazy photos to go shopping on their website, these retailers are going straight to the consumer via Facebook. It’s through Facebook that they are able to reach 560 million potential customers. Not... July 13th, 2011 by admin
EBay Trademark Court Case – Slightly Used but no Real Damage. Bargain!
Ah eBay! It’s an emotional rollercoaster - riding high when you win a bid for an item at a bargain price but down in the dumps when someone outbids you at the last minute. Last night I had a fall out with my fiancé as I hadn’t got my “shill” bid in on time to raise her item to a high enough cost. Well I ended up winning the step aerobics machine after all, and if I get any more grief,... July 13th, 2011 by admin
Shared Items – all you need to know today: July 13, 2011
The latest news from the around the web:Why I left Google. What happened to my book. What I work on at Facebook. (Paul Adams/Are you thinking inside out?) Time Warner Joins Facebook’s Fight Against Bullying – CEOP for the US…kinda… New Facebook Platform Industry Hires: Buddy Media, Efficient Frontier, Wildfire and More Google+ to Hit 20 Million Users In Its First Three Weeks ... July 13th, 2011 by admin
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Blog Design for Killer SEO – Infographic
Posted by Cyrus ShepardBefore SEOmoz was a business, it was a blog. In fact, blogging is at the heart of everything this company stands for. A blog is so much more than a pageview generator. It speaks in your voice, provides a gateway to your community, acts as your moral center and facilitates communication with the rest of the world. And done right, it's an unbeatable marketing tool. As Blogpulse... July 12th, 2011 by admin
A Holistic Look at Panda with Vanessa Fox
Vanessa Fox, called a cyberspace visionary by Seattle Business Monthly, is an expert in understanding customer acquisition from organic search. She shares her perspective on how this impacts marketing and user experience and how all business silos (including developers and … July 12th, 2011 by admin
Facebook Data Aiding Federal Agencies During Investigations
Remember when that idiot posted all the illegal stuff that he did during the Vancouver riots on Facebook? That idiot was Brock Anton and he posted such gems as “flipped some cars” and “burnt some some cop cars” on Facebook … July 12th, 2011 by Josh Wolford
How To Make Awesome Landing Pages for Local PPC
Am I the only one who gets a warm, fuzzy feeling from a well-crafted, super-targeted landing page? Right, I didn't think so :) Landing pages tend to suck more often than they inspire. Local landing pages are even worse in many cases; with hapless advertisers throwing Google AdWords coupons away by simply sending you to their home page for every single ad :( Why Local PPC Matters I firmly believe... July 12th, 2011 by admin
Facebook for Every Phone App Launches for 2,500+ Phones
Facebook has launched a new mobile application that will give users around the world a full social experience on over 2,500 phones. The new app is obviously targeted for people with dumb older phones. The Facebook mobile profile gives the … July 12th, 2011 by admin
PayPal Aims to Save You From Being Eaten Alive by the Living Dead
In light of our other recent zombie coverage and Bruce Campbell on Twitter news, it seems appropriate to bring up a new PayPal commercial community-made video that was unveiled today at a company event, which shows how you may be … July 12th, 2011 by admin
Daily Search Forum Recap: July 12, 2011
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Search Engine Roundtable Stories:YouTube Tests New Channel & Video Design Last week, YouTube announced a new design experiment for the channel and YouTube video watch pages. The new look is code named Cosmic Panda.Google Images Source URL Via &surl=1... July 12th, 2011 by admin
