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Keyword Hints Used Now More for AdSense For Domains

Google announced today that AdSense for Domains is now using optional keyword hints more often. Keyword hints are provided by the user, who enters keywords into a field to assist Google in the targeting of ads for potentially ambiguous domains. Google’s Randy Heath explains: These keywords are suggestions supplied to Google by domain owners about the types of content users are looking for when...

Where Google Stands on the “Keywords” Meta Tag

Google does not use the "keywords" meta tag in its web search ranking. Google’s Matt Cutts explains this in a Webmaster Central video. This is not breaking news, by any means, but there are a lot of people out there that still put a lot of stock into this. In fact, Cutts mentions that people have sued each other for meta tag keyword theft, when really this is just a waste of everybody’s...

The SEO’s Toolkit Part Two of Three: Tools

Welcome to part two of this three part series on SEO tools and resources. In the last article we discussed the variety of Firefox extensions used for SEO. In this article we’ll discuss some of the free and affordable tools you can use to better your organic optimization efforts. To make sure that when I say affordable I mean for virtually everyone I’m going to set the bar at $100/yr...

Bidding On Keywords Related To Trademarks

Bidding on keywords that are related to brands that are trademarked is a legally murky issue when it comes to infringement. (Coverage of the SMX Eastconference will continue at WebProNews Videos.  Keep an eye on WebProNews for more notes and videos from the event this week.) In the session "Trademarks & Paid Search: How Thing Have Changed?" the panel discussed the issue of keywords,...

AdWords Opportunities Expanded to More Advertisers

Earlier in the summer Google began beta testing the Opportunities Tab in AdWords. This is a feature in advertisers’ accounts that tries to point them to additional cost-effective traffic for their search campaigns. Google is now expanding the beta to more advertisers in the United States, as well as in the United Kingdom and Australia. Google says over the next few business days, they will expand...

Why Keywords Matter?

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Keyword Suggestion Tools From Google And SEOBook

Key Differences Among the Most Commonly Used Keyword Suggestion Tools – Part Two The 800-Pound Gorilla and the New Kid on the Block: Google and SEOBook In our last article covering the similarities, differences, and uses of the most commonly used keyword suggestion tools we focused on comparing the usage, operation models, and results of Wordtracker, KeywordDiscovery, and NicheBot. For Part Two...

Differences Between the Most Commonly Used Keyword Suggestion Tools

Rigid, unchanging procedures threaten any business activity. With Internet-enabled and -related enterprises, keeping up with technological progress is absolutely essential to survival. As opposed to static (unchanging) websites that are not looking to strengthen or increase their industry share, any dynamic (changing) website will have new copy, even new strategies, on an ongoing basis. Regular, extensive,...

An SEO Checklist for the New Year

While many are using this time to reminisce about the year that was, here’s a simple SEO check list for those of you that are already looking for bigger and better SEO results in 2008. If more free traffic from the search engines is your new year’s resolution – then commit to these essentials: 1. Stop Stabbing in the Dark – Keyword Intelligence Start 2008 with some intelligent...