Facebook for Every Phone App Launches for 2,500+ Phones

Facebook has launched a new mobile application that will give users around the world a full social experience on over 2,500 phones. The new app is obviously targeted for people with dumb older phones. The Facebook mobile profile gives the …

PayPal Aims to Save You From Being Eaten Alive by the Living Dead

In light of our other recent zombie coverage and Bruce Campbell on Twitter news, it seems appropriate to bring up a new PayPal commercial community-made video that was unveiled today at a company event, which shows how you may be …

Banjo: New Mobile App That Hopes to Take Social & Local Mainstream

Because social media is currently one of the hottest topics, everyone wants a piece of it. For this reason, new social sites are rising up continuously. Even though many of these new sites pride themselves with being unique or geared toward a particular niche, the majority of users are already on social giants like Facebook and Twitter. That said, it's a real challenge to pull these users onto a new...

Is Your Mobile Device Secure?

Mobile devices today are used for just about everything. From gaming to social networking to banking to office tasks - nearly anything you need to do, you can do it on your mobile device. It's funny to think about, but the phone features are almost secondary with some users.

Using digital marketing to drive offline sales

How can digital marketing drive customers to your store and generate offline sales? This blog highlights some the marketing channels and techniques you can use to build your online brand presence and drive footfalls through your doors. This blog has been inspired by this video produced by Google.Offline Website Call to Action In order to drive offline sales via digital marketing, you need to...

Quick Guide to Smartphone & Mobile SEO

Need to learn more about smartphone and mobile SEO best practices? Let’s start with a few statistics: According to an infographic from Microsoft Tag, 51% of smartphone users are more likely to buy from a retailer with a mobile specific web site, however: only 4.8% of retailers have a mobile web site. A recent study by Google, “The Mobile Movement: Understanding Smartphone Users” reports...

Create a Mobile Website for Business with Google Sites

According to Google, only 17% of all businesses they work with currently have a mobile optimised website. Google also find that 61% of mobile users are unlikely to return to a site they had trouble accessing, and 40% would go and visit a competitor instead. Mobile web adoption is accelerating 8 times faster than desktop did in the 90s, and already we see that approximately 5% of UK website traffic...

N.J. Sexting Bill Would Send Teens to Sexting School

We all know that technology has made it so much easier these days for kids. I’m not even that old and I remember when I had to leave a message with my friend’s mom and wait for them to call …

Blog – Product Extensions on Mobile

Product Extensions for PPC adverts have been around for a while now, but recently Google has started adding Product Extensions on sponsored ads on mobile devices. Product extensions work by showing images of products from the website in the ad, based on the search term used, along with the price and product name. To have product extensions, an advertiser must have a Google Merchant Account and set...

6 Site links now showing on Google

This new update to PPC adverts on Google started showing on Friday 24th June. Today (27th June), Google are starting to roll it out across most advertisers for brand terms which meet the criteria set by Google. Best practice would be to ensure you have 6 site links in Google Adwords to fully take advantage of this latest update to PPC adverts.

Mobile search just keeps getting easier

There is definitely some strong momentum from Google in terms of innovation on mobile. Their recent research shows that 81% of smartphone searches in the UK have local intent, so unsurprisingly have started to offer shortcuts through local icons to access this information quicker. Below you can see how a user can find restaurants nearby without having to type a search. You just simply tap the icon...

The Future of Mobile Computing?

Last month, René Woo-Ram Lee entered his design for a mobile computer to the Fujitsu Design Award 2011. His design, called the ‘Bento Box’ is a combination of separate parts that integrate seamlessly to form a new type of modular laptop.There are a lot of people that already own a smartphone, an external hard disk and a tablet or laptop pc. This design combines all three into a very unique...

LinkNotify for iPhone Lets You Control How Facebook Links Are Filtered

I posted about LinkNotify when it was first launched, earlier this year. Now, the iPhone app has launched (available in the App Store), making the experience even better for mobile consumption. LinkNotify is basically a content consumption/discovery tool that gives …

Loopt u-Deals Lets You Create Your Own Deals for Local Businesses

Loopt has an interesting new spin on the hot deals space. The company has announced a product called U-Deals, which essentially gets the consumer (You, or “U” – get it?) to create the deal, including the discount, and then use …

Are You Ready to Pay Retailers with Your Phone?

Retrevo has released the results of a study, looking at the buzz surrounding Google Wallet, NFC, and new ways to pay for products in-store with a mobile device. The study finds 79% of people aren’t ready to start using their …