Bloggers Can Be Fined Up to 11K Per Post for Non-Disclosure
Update: The new FTC guidelines have come out today. The FTC says: The revised Guides also add new examples to illustrate the long standing principle that “material connections” (sometimes payments or free products) between advertisers and endorsers – connections that consumers would not expect – must be disclosed. These examples address what constitutes an endorsement...
October 6th, 2009 by admin
What is Responsible Blogging to You?
The Federal Trade Commission has recently taken an interest in regulation of blogs when it comes to bloggers receiving products and writing about them. A lot of discussion has taken place about what it means to blog responsibly. The Responsibility Project from Liberty Mutual partipated in the recent BlogHer conference, and has put together a nice little gallery of videos in which bloggers talk about...
July 29th, 2009 by admin
